Spotify is not only a music streaming platform but also a powerful tool for social media marketers, singers and record producers. In this article we will explore the different features of Spotify and how to best use them to promote your music, reach new fans and become successful in the music industry. Read more...

Innovations on Instagram never end, let's take a look at the new branded contents, which are included by the users that receive a reward, a discount or a gift from the mentioned brands; it's a very popular practice overseas that is catching on in your country as well, especially among influencers. Read more...

Many people ask themselves how to create this type of procedure, which consists in showing specific content of one's page to a limited audience, those who decided to become fans of that same page. Read more...

Many users think that social networks are a great way to keep up with things and to interact with friends and family. But there's more, in the long term you might experience a strange spark, the overwhelming urge to spy on private profiles. Read more...

Visibility on Youtube today is fundamental: after all we’re talking about one of the most popular social media ever, where you can find tons of videos, some of which became viral over the years, starting a mass phenomenon. Read more...

It doesn’t matter whether you’re a woman or a man: the perfect girl on Facebook has surely sent you at least one friend request and contacted you with messages clearly translated using Google Translate. Read more...

Among the most popular social networks, especially from companies and businesses of all sizes, Twitter seems to have always focused on advertising opportunities. Read more...

Social Selling is a sale's strategy that exploits the possibilities of social media as marketing channels or Social CMRs. The three main activities, connected to each other and indispensable in order to achieve good results, are: Read more...

Everything is interconnected; therefore by investing in your own web marketing strategies and make better social signals you’ll most definitely reach a higher position in Google’s realm. Read more...

Social networks broke into our lives: they help establish lasting relationships not only between people, but also between companies and customers. However, as with any other industry, some essential aspects need to be taken into consideration: Read more...

Social signals are, in a nutshell, the number of times a website is mentioned on social networks: in the last few years, Facebook, Twitter, Google+ and Pinterest have become invaluable tools to establish an online presence, both as influencers and online business alike. Read more...

Influencer marketing is the process of marketing products, brands or services through famous people that can influence in the purchases made by their followers. Read more...

Eight years have passed already since the first hashtag in which the #sandiegofire story broke on our phones. You can create your own hashtag for your campaigns. Read more...

For 2017, Facebook has no plans to abandon the throne of social networks and therefore ensures that the year just begun will bring some interesting news. Read more...

YouTube, Google's video service, is undoubtedly the most used video application worldwide, both through its website and through its application. Read more...